Digital Inclusion Design Challenge

Our pilot cohort will launch in early 2019. Sign up for updates.

35% of adults without a high school diploma don’t use the internet. What will you do to support digital inclusion in your community?

According to the Pew Research Center, roughly 90% of adults use the internet. However, not all benefit equally. Internet usage varies based on a variety of factors, including income, education, and community. For example, internet usage drops to 65% for adults without a high school diploma.

65% for adults without a high school diploma
Image Source: Pew Research Center

This gap in internet usage makes it impossible for all individuals and communities to achieve digital equity. As defined by the National Digital Inclusion Alliance, digital equity exists when all individuals and communities have the information technology capacity needed for full participation in our society, democracy, and economy.

This underserved need is why we are focusing this Design Challenge on supporting localized initiatives to promote digital inclusion. As described in Building Digital Communities: A Framework for Action:

“Digital inclusion is the ability of individuals and groups to access and use information and communication technologies. Digital inclusion encompasses not only access to the Internet but also the availability of hardware and software; relevant content and services; and training for the digital literacy skills required for effective use of information and communication technologies.”

What can you do to help your community achieve digital equity? How can you use your skills to support digital inclusion where you live while expanding your instructional design toolkit? Join us to find out.

What are the costs & prerequisites?

  • Cost: Free

  • Prerequisites: There are no prerequisites for the course.

  • Required resource purchases: None

How does the Design Challenge work?

In this self-directed Design Challenge, you’ll engage in a real-world project to plan an instructional design initiative to support digital inclusion in your community. Using the Building Digital Communities: A Framework for Action as a guide, you’ll identify and engage local stakeholders in your community, target an identified need/goal, and plan instruction-related strategies to address digital inclusion. Your goal in this challenge is to prepare an Action Plan outlining how you’ll work with local stakeholders and subject matter experts to design an instructional product or service to support one or more of the principles outlined in Building Digital Communities focused on:

  • Access: The infrastructure a community needs to have in place in order to provide opportunities to benefit from digital life.

  • Adoption: The individual barriers that make use of broadband technology less likely, even when access is available.

  • Application: Specific purpose areas where the thoughtful deployment of broadband technologies can enhance the economic success of communities and the lives of their residents.

Given this challenge is designed as a self-directed experience, you can spend as much time as you want to work through the materials and complete the project. To be successful in this Design Challenge, you should plan to devote at least 20 hours to work on the material. Like most experiences in life, the worth of the Design Challenge is related to the time and effort committed to it.

Why participate?

Participants in our network tell us they want three things: 1) experience, 2) networking opportunities, and 3) a chance to provide support to underserved needs. This Design Challenge has been structured to offer you all three. Our aim in offering this experience is to spur highly localized design projects to support digital inclusion while giving you the opportunity to develop and showcase your skills to:

  • Identify and contemplate the granularity of design problems, opportunities, and needs,

  • Seek out and work with stakeholders and subject matter experts in your local community and elsewhere, and

  • Scope an instructional design project that you’ll summarize in an Action Plan.

Those who submit an Action Plan will have their work featured in an online Design Challenge showcase and will be eligible to join a future online cohort of designers who will connect and network as they implement their designs. Also, when you successfully complete the Design Challenge, you’ll receive a digital Service Badge to include on LinkedIn to acknowledge you have completed the instructional design process to support a social need. In other words, you’ve gained experience for good! For some, this project might satisfy an internship, service, or another experiential learning opportunity in their college program, depending upon the requirements at the school.

Maybe you’re attending or recently finished a college instructional design program, but want additional hands-on design experience. Maybe you want to change careers or you’re an “accidental instructional designer” and want to build your designer’s toolkit and a network of contacts. Maybe you want to carve out time for your professional development to make, try, experiment, share, compare, and create, or you want a way to serve others. Whatever your reasons for participating, you’ll leave this professional development challenge with an authentic service-based experience that you can showcase in your resume or portfolio.

How will I network with others?

While this challenge is a self-directed experience, you’ll have the opportunity to share and compare with other participants enrolled in the course within our online learning management system. In addition, you can meet live with volunteers and other participants in optional live online Designer Dialogues webinar sessions.

What have prior students said about our courses?

  • Having a project-based course is helpful as I learn best when DOING something rather than just thinking about it. In the end, I will have a document that I can add to my digital portfolio.

  • Gives hands-on, real-world experience.

  • It has deepened my understanding of each phase of the instructional design process.

  • I wanted to update myself on curriculum development. The course is set up well and the materials are excellent. The lesson planning activities are also excellent. As we read, we are able to think about the specific components of our lesson.

  • In the discussions, I was able to read about other people’s various ideas. Also, I could build networks with people who are interested in the same issue/topic.

  • Your course design is fabulous! I really appreciate how thoughtful and intentional you were in mapping out our journey.

  • Thank you so much. I learned a lot about the design process.

  • I am very honored to be a part of this course. I hope to be of more assistance once the course has completed. Please keep me in mind for future opportunities.

Questions or Comments?

Do you have comments or questions about the Design Challenge? Please help us spread the news about this upcoming course by forwarding this announcement to other interested colleagues or students, and connect with us at: